Intertrade Ireland’s Seedcorn Awards are the largest business competition for early stage/high growth companies with a prize fund of €300k on the island of Ireland. As a company, we were involved in the whole process right from the applications, filming with finalists, culminating in organising the exciting high-profile awards event.
Our mission was to encapsulate in a short 2min film, what each company’s business is and the benefits of entering the Seedcorn process. With products ranging from hand crafted chocolates to medical devices, we ensured we were packing the right kit for every eventuality. Filming took place in a variety of locations such as industrial units, labs, Universities and farms. We took into consideration short winter days with limited daylight, the changeable weather and long journeys between locations, and planned accordingly with the call sheets and kit.
In October, our filming road trip took us all over Ireland from top to bottom. The Production Team visited the finalists at their businesses in the lead up to the awards night in November, calling each company beforehand to find out more about their products. To get the best result, we worked with the companies to source additional b-roll they held and to secure suitable settings for filming the interview. The team recorded the story of the product, the journey in the Seedcorn process and filmed the finalists in action.
The films we produced were screened at the 2024 Seedcorn Awards ceremony organised by our Morrows colleagues at The Hilton, Belfast. The Production team were at the evening filming the buzz as everyone arrived and networked. We interviewed past winners and stakeholders before the ceremony began and interviewed the winners on the night, whom we had filmed with a few weeks before. As we had built relationships with the companies this meant they were at ease with us, which led to relaxed interviews and a lovely feel to the highlights piece we produced for the evening the next day.
Delivering results for
